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Optimization Testing: Don't Obsess Over Conversion Rates

Hubspot

This is a guest article written by Linda Bustos, director of eCommerce research for Elastic Path Software. Linda is chief blogger at the Get Elastic Ecommerce Blog , the Internet's most read eCommerce blog. Banner ad test: More traffic was driven to your site, conversion rate decreased, revenue increased. Like this post?

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

68% of Google+ users are male, while 80% of Pinterest users are women. 60% of LinkedIn users have clicked on an ad on the site, and 43% of U.S. 70% of brands now have a presence on Google+, up from just 4% in the last quarter of 2012. The average CTR for banners is 0.01 trillion display ads served up last year.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

68% of Google+ users are male, while 80% of Pinterest users are women. 60% of LinkedIn users have clicked on an ad on the site, and 43% of U.S. 70% of brands now have a presence on Google+, up from just 4% in the last quarter of 2012. The average CTR for banners is 0.01 trillion display ads served up last year.