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Email Debrief: Marketing and Design Trends

Litmus

Deciding whether to invest in interactivity within your emails is always going to come down to knowing what is supported in your subscriber’s email clients and whether you or your team has the additional bandwidth to devote time to it. Avoid ambiguous rating scales. Make it very clear what the user is expected to do.

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Differences & Benefits of the Different Video Hosting Options Out There

SmartBug Media

YouTube provides unlimited bandwidth and file size, although you can only upload videos that are shorter than 15 minutes (unless you’re a partner). Engagement such as commenting, liking, and rating. There is an additional charge of 33 cents per gigabyte if you go over your monthly bandwidth of 2oo GBs. Sharing buttons.

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Need An Email Engagement Boost? Expert Advice From Trailblazers

Salesforce Marketing Cloud

How can you make the most of your click data? Some are happy to see an open rate of over 20% on a campaign, while others may consider a click rate higher than 10% to be the mark of success. While Apple MPP and caching make an open-rate-only strategy unreliable, it’s still a huge piece of the puzzle.