Online Marketing Institute

DECEMBER 23, 2010

On the surface it seems there are more successful B2C social media examples than B2B, but online seems to be where its at if youre looking to market to those B2B decision makers. Several years ago they developed some hilarious YouTube videos targeted to business decision makers, and most recently have opened up their arms to Twitter.

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Single Grain

JUNE 13, 2023

Here are the 100 most important ad revenue stats for this year and ahead to help your business growth. Influencer Marketing Hub ) In a global study of PR agencies conducted in 2023, 39% of participants indicated they work with up to 10 influencers, while 14% said they worked with more than a thousand. Let’s begin! billion USD.

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Outgrow

SEPTEMBER 30, 2022

Dan Shure: I think a lot of these updates for Google are PR, in other words. So I do think for better or for worse, that sometimes these announcements like helpful content updates are a little bit for PR because when you think back to does anything make Google different from any other search engine, like Bing or DuckDuckGo?

SEO 52

SEO B2B Marketing Marketing & Strategy Marketing Strategy 52

Tomorrow People

NOVEMBER 7, 2017

Online video has gone mainstream , and whether operating in the B2C or B2B space, brands cannot afford to ignore it. Content was traditionally placed firmly in the box of ‘owned’ media, with advertising classified as ‘paid’ and PR/influencer marketing as ‘earned’. Multimedia content demands multimedia content creators.

Marketing AI 276

Marketing AI Marketing & Strategy Marketing Strategy Trends 276

Webbiquity

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), Social Media Facts and Stats. Everyone Uses E-mail, But Blogging Is On the Decline [STUDY] by Mashable.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

JULY 26, 2010

It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. B2B Voices ( Trade Youtube Twitter Leads Sales ). June 7, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. Social media monitoring, analytics and stats for Facebook, Twitter, YouTube and Instagram, with benchmarking to measure your performance against peers, insights to optimize content, and reporting capabilities. Showcase reviews: PR Daily (Automate).

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. How are B2B marketers using social media differently from their B2C counterparts? Also noted: • One in four Americans watches a YouTube video every day. • We’re all hungry for data. hours to 6.3

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Should social media be under the overall purvue of marketing or PR? 4 Ways to Find Legal Music for Your YouTube Videos by Mashable. Adoption soared. 85% of Inc.

Social Media 100

Social Media Paid Content Tactics Tips 100

Single Grain

MARCH 4, 2022

First, here are some juicy stats that are worth considering: 68% of online searches begin with a search engine. Reviews and Case Studies. Client case studies are also a great source to check any agency's expertise. TopSpot works with businesses of all sizes and serves both B2B and B2C companies. Industry Experience.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Content Marketing Agencies 1 52

Online Marketing Institute

JUNE 22, 2009

Millions of white papers, books,… Read more… Doug Kessler | March 24th, 2009 | 4 comments SouthWest rap elevates the brand Saw a fabulous YouTube video the other day, where a Southwest airlines attendant delivered the pre-take-off welcome and safety instructions via an entertaining rap. Zillions of blog posts. See it here.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Hubspot

APRIL 26, 2012

Are there B2C companies without potential customers on Facebook? 79% of US adults use social media (if you were tuning into our webinar with Facebook today, you would have heard that very stat)! Wouldn't you rather leverage the power of big social media sites like Facebook, Twitter, Google+, YouTube, Flickr, LinkedIn, etc.

Social Media 28

Social Media Media Work Management Marketing Management 28

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How do B2B social media marketing practices differ from B2C companies? How are marketers planning to allocate budgets this year?

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. B2B Social Media Marketing Stats and Facts. Is social media displacing PR? MediaPost ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. B2B Social Media Marketing Stats and Facts. Is social media displacing PR? MediaPost ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

SnapApp

DECEMBER 14, 2016

I learned this by studying B2C publications/companies such as The Husle, Buzzfeed & Movoto. According to this marketing study , the highest performing teams are 2.3x This study revealed that the highest-performing marketing teams were 9.7x B2Bers, especially, seem to like stats and research and numbers.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Convince & Convert

JUNE 14, 2012

Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). But it doesn’t matter whether it’s on Facebook or LinkedIn or YouTube. Social Media Stat of the Week: 47% of B2B Companies Do Not Track Brand Mentions on Social Media.

Social Media 116

Social Media Work Management Advertising Agencies Paid Search Agency 116

Sprout Social

OCTOBER 17, 2016

Quick Twitter Stats 310 million monthly active users. Quick Stats 1.65 You can group similar ads together and compare the stats for each variation. However, even B2C companies can get value from LinkedIn depending on your target audience. Quick Stats 9.8 37% of Twitter users will buy from a brand they follow.

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

Webbiquity

JANUARY 24, 2012

Among the hard numbers he lists: according to a social media industry study , 72% of companies active in social media report higher website traffic, 62% say it has improved search engine rankings, and 48% say it has increased sales. Austen Mayor articulates both qualitative and quantitative justifications for social media investments.

Social Media 100

Social Media Tips Media Best Practices 100

Convince & Convert

SEPTEMBER 20, 2010

A new research study of 1,400 U.S. Here are a few reasons identified in the study that the focus we put on Twitter may be entirely appropriate, and perhaps not even intent enough: The Iceberg Effect. Overwhelmingly, respondents in the study prefer interacting with official, branded accounts rather than personal accounts from employees.

Twitter 147

Twitter CRM Business Paid Search Agency 147

Hubspot

FEBRUARY 4, 2013

Posts You Might Like to Read: 35 Mind Numbing YouTube Facts, Figures, and Statistics - Infographic. 15 Important Inbound Marketing Stats and What to Do About Them. 25) PR 20/20. Posts You Might Like to Read: How We Skyrocketed Website Traffic 2200% in 1 Year [Case Study]. B2C Email Marketing: Consumers Are Fickle.

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Advertising Agencies Marketing Budget Creation 28

Hubspot

FEBRUARY 4, 2013

Posts You Might Like to Read: 35 Mind Numbing YouTube Facts, Figures, and Statistics - Infographic. 15 Important Inbound Marketing Stats and What to Do About Them. 25) PR 20/20. Posts You Might Like to Read: How We Skyrocketed Website Traffic 2200% in 1 Year [Case Study]. B2C Email Marketing: Consumers Are Fickle.

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Advertising Agencies Marketing Budget Creation 28

Marketing Insider Group

SEPTEMBER 15, 2015

In a landscape where YouTube already boasts 1 billion monthly unique visitors , these two stats alone should be enough for serious marketers to consider a content marketing video strategy. Even if you’re a B2C marketer at a large company, this video is worth watching. Content Marketing ROI: A NewsCred & LinkedIn Case Study”.

Top of Funnel 100

Top of Funnel Marketing Budget Video Marketing Content Marketing 100

Webbiquity

NOVEMBER 28, 2011

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? Or that a third (or more, depending on which study you believe) of all clicks go to the top result on a search engine query? Over 2 billion videos are viewed every day on YouTube.

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100