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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. June 8, 2010.

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6 Content Challenges Facing Enterprise Marketers (Plus Some Helpful Solutions)

Hubspot

Marcus Sheridan, founder of The Sales Lion and someone who built a million-dollar business (during the economic crisis, no less), once said that "great content is the best sales tool in the world.". If this is true, then content really must be king. More simply, content turns brands into thought leaders.

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Ultimate Guide to Social Media Marketing

Sprout Social

Before you get started, take our quiz below, to find the network best fit for your brand based on demographic data and the type of content you’d share. Choose social media platforms where you can actively participate and consistently create content. As a result, one of Twitter’s main uses for marketers is curation.

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2022 Social Media Guide to Lead Generation

PureB2B

But today, more organizations have integrated social media into their marketing strategy, particularly for content promotion purposes. It's important to keep in mind that no social media platform will be effective without a solid content strategy. Creating content that converts is key for any social campaign to be successful.

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2020 Social Media Guide to Lead Generation

PureB2B

But today, more organizations have integrated social media into their marketing strategy, particularly for content promotion purposes. It’s important to keep in mind that no social media platform will be effective without a solid content strategy. Creating content that converts is key for any social campaign to be successful.