Anything Goes Marketing

article thumbnail

5 Mistakes B2B Marketers Need to Avoid in 2010

Anything Goes Marketing

Here are some things you can do today: Search for a LinkedIn Group that interests you and join it. Ask and answer questions on LinkedIn. There are a lot of experts in your area that are willing to help you so have a look at LinkedIn Answers. It helps me easily add people to my Twitter and LinkedIn communities – check it out.

article thumbnail

Sharing Space: Marketing and Sales

Anything Goes Marketing

Just the other day a marketer showed me a custom link they added to salesforce.com that integrated LinkedIn to the contact and lead records. Tags: lead nurturing B2B Sales process lead management. It literally takes 5 minutes to add this custom code and the rich data that sales now have access to is unbelievable.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social Media Success Stories

Anything Goes Marketing

LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. LinkedIn tip : Look for ways that you can create niche groups that pull together people with similar interests. Did you go to ITI?

article thumbnail

How to Prevent List Attrition yet Drive Event Attendance

Anything Goes Marketing

I decided to do a quick scan on Linkedin instead and found a great topic on email marketing. The best approach that was brought up in the Answers section in Linkedin is to send emails based on a person's specified interests. Tags: email marketing B2B lead generation enewsletter.

article thumbnail

5 Marketing Automation Email Tips

Anything Goes Marketing

In a recent case study on B2B Online , NIIT , a global learning solutions company, created an automated email program that engaged subscribers based on their “ Digital Body Language ”. Response rates for this campaign were greater that 20% which is very good for B2B campaigns.

article thumbnail

Is your Company Being Blogged About?

Anything Goes Marketing

PS - a new source to look out for when tracking your brand is Linkedin. This week and last week's posts should give you the kick in the but you need to ensure that your company has a voice in the social media world and if you've already delved into this that you listen very closely and refine your approach.

Companies 100
article thumbnail

Tips on Using Twitter to Boost Your Marketing Efforts

Anything Goes Marketing

If there is a good conversation going on in your LinkedIn group, direct tweeps to it. Tags: landing pages B2B marketing metrics B2C social media facebook Twitter social networks. Cross Promote Across Your Social Media Sites. This tip may be obvious but it’s certainly not done enough. Don’t look at your social media sites in silos.

Twitter 100