Online Marketing Institute

NOVEMBER 28, 2012

ENews Sign-Up. --> Magazine. Digital Magazines. -->. Study: B-to-B Marketers Lagging With Social Media. Data shows about 40 percent of b-to-b brands aren’t using social marketing. Of 548 b-to-b marketers surveyed by Eloqua, about 40 percent say they are not yet using social media marketing.

B to B 40

B to B Paid Content Social Media CMS Development 40

KoMarketing Associates

JUNE 29, 2016

Admin Stephen Cummins runs the Salesforce.com group like a high quality magazine , carefully vetting submissions so engagement, dialogue, and value for members can be better realized. Why it’s great: No I am not a member (yet) but I seriously appreciate the level of management invested in this group’s success. BtoB Marketing.

Linkedin 141

Linkedin B2B Marketing Marketing Analytics Tools Work Management 141

markempa

JULY 16, 2007

to Generate and Follow Leads » Inquiry management and search marketing strategy BtoB Magazines Carol Krol interviewed Kevin Lee, executive chairman of Did-it Search Marketing on "Effective Search Strategies." « Early Stage Leads are too important for Sales People Alone | Main | 9 1/2 Ways. Dont oversimplify.

Lead Generation 120

Lead Generation Work Management Marketing Management Search Marketing 120

markempa

JUNE 28, 2007

Today, his article in BtoB Magazine gives a great summary of his presentation from the roadshow and is worth a read. Implementing the 4Ts can help you get the most out of the Internet in your b-to-b sales and marketing efforts, and can help improve the alignment between sales and marketing within an organization.”

Online Lead Generation 120

Online Lead Generation Lead Generation Work Management Marketing Management 120

MLT Creative

OCTOBER 28, 2010

MaryFlaherty Massachusetts-based Mary Flaherty provides a creative perspective on B2B marketing, and she’s a talented writer and PR expert. CMO at BearCom Wireless and co-publisher of Social Media Marketing Magazine ( @SMMmagazine ). She’s a leading expert and author on B2B marketing. KentHuffman.

Twitter 40

Twitter Advertising Agencies B2B Marketing B to B 40

Biznology

JANUARY 6, 2016

Theresa Kushner is a leader in an area that many B2B marketers shy away from: data administration.

B2B Marketing 48

B2B Marketing PointClear Work Management B2B 48

Paul Gillin

JUNE 24, 2010

The VP of marketing communications at SAP was recently asked by B-to-B magazine how she is measuring ROI on marketing efforts. Tags: B-to-B B2B PR Social Media blogging communities events marketing search ROI. In this chapter, we’ll suggest some approaches. Defining ROI. End sidebar.

ROI 50

ROI Paid Content Social Marketing Webcast 50