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Nicoline Maes: Finding the Right Balance Between Push and Pull Marketing

B2B Digital Marketer

Nicoline’s LinkedIn: [link]. And, uh, and w we know I’ve a lot of, uh, governmental projects and it’s, uh, like a, the last one that’s B to B to C. As, as we speak, like we had a conversation on LinkedIn this week, like, so B2B marketers are like, Oh no, don’t do the ads. Show Transcript.

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How to Improve the ROI of Your Content Marketing Strategy

B2B Digital Marketer

How many times have you posted on LinkedIn? Dr. Pelè’s LinkedIn: [link]. I am excited today because I’m going to get the opportunity to share with you the results of a case study that I did with content marketing on LinkedIn, which resulted in a 726.9, Everyone is afraid to be sold. ” Episode Links and Resources.

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B2B marketing lessons from Michael Brenner

Biznology

The buyer journey doesn’t start with a search for a product,” says Brenner. Your employees have ten times the number of connections on Facebook and LinkedIn that your company has. It’s about a problem or a question.”. Focus on customer success. Take advantage of underleveraged internal resources. Like this post?

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14 Key B2B Marketing Reports to Inform the Strategic Budgeting Process

KoMarketing Associates

The study also examines the trends that are having the greatest influence on changes to b-to-b marketing strategies during the next two years. . This report sheds light on where respondents are focusing efforts and tackling measurement challenges, across the B2B buyer journey , to demonstrate impact of their programs.

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Getting Started with Website Personalization: 3 Things You Need to Know

Bound360

James Carbary: Welcome back to the B to B Growth Show. The new shiny object isn’t always the key on how you reach them, but their buyers journey had definitely evolved to be more and more in the digital space. The best way is to reach me is going to be either on LinkedIn. LISTEN TO EPISODE. Transcript.

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Paul Slack: B2B Digital Marketing Has Never Been Easier

B2B Digital Marketer

For more information on Paul’s background visit his LinkedIn profile – [link]. Communicating in the buyer’s language and giving them what they need to win and to solve their problems is the most important thing you can do right now.”. Paul’s LinkedIn: [link]. Timestamps/Outline. 07:20 – Identifying your customers.

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Three Big Myths Debunked at SiriusDecisions Sales and Marketing Summit

The ROI Guy

According to the research results, Marisa reported that B2B buyers interact with sales reps at every stage of the buyer's journey. According to the study, more than half the time, rep involvement starts at the beginning of the buyer’s journey.