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28 Tweetable Moments from Sirius Decisions Summit #SDS12

Marketing Insider Group

The Battle for Customer Attention: the theme of the show was “growth through innovation” in response to the battle for customer attention that is consuming sales and marketing across the business-to-business landscape. RT @ HeinzMarketing : attention is marketings currency. Key question! BrennerMichael.

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14 Brilliant B2B Marketing Strategy Guides

Webbiquity

B2B Marketing Trends That Will Shape Your Strategy by Anders Pink. ” B2B marketers need to become more adept at presenting the professional, social, emotional, and personal value of their products and services. .” Everything We Thought We Knew About B-to-B Marketing Is Wrong by Forbes.

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Think Outside the B2B Trade Show Booth

MLT Creative

Here’s a quick B2B case study outlines how we helped our client turn another trip to a trade show into an opportunity to generate leads by integrating outbound tactics with their inbound marketing program. Promote before, during and after the show. 277 unique form submissions.

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Business Value of Social Networking

Industrial Marketing Today

But like many b-to-b marketers, I’m not sure how it has impacted my business. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Achinta offers his industrial clients marketing for engineers by an engineer.

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What’s the next big idea in B2B?

MLT Creative

Why not ask B2B marketing experts I trust to answer my question via tweet? Demand gen programs should educate prospects & result in face time for sales. McKeonPaul Paul McKeon Billy, I think the next big idea is the "return" of the big idea to B2B marketing. For those that don’t build, look for them to buy.

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B2B Digital Marketing is About Relationships and Trust

B2B Digital Marketer

From his early years of leading street-ball leagues with peers in his Long Island neighborhood to a host of other entrepreneurial pursuits as a young man, this talent to identify the needs of customers and engage them in solutions shaped the contribution he now extends to international business-to-business (B2B) leaders across all industries.

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Lead nurturing in fact becomes an integral part of the Lead Management process for those companies which use Marketing Automation solutions. 20 SEO Terms Every Good Inbound Marketer Should Know - Sales Intelligence View , August 4, 2010 301 Redirect – A redirect is a technique for forwarding one URL to another URL. B to B (18).