4 Ways Marketing Automation Takes the Uncertainty Out of A/B Testing
Marketing Insider Group
AUGUST 3, 2020
But of course, change is never easy, especially when it comes with a big price tag and runs the risk of lost sales if things go wrong. Thankfully, modern automation technology can make A/B testing better in numerous ways by tackling the weakest points of a manual approach. Furthermore, data analysis is incredibly tedious and boring.
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