Hubspot

JUNE 27, 2018

Use Auto-Responders for Opt-Ins. This first tip should come as no surprise, but given the recent rollout of the General Data Protection Regulation (GDPR) , it bears repeating. The GDPR also requires each European recipient's consent before you reach out to them, and purchased email lists usually do not come with that consent.

Email Marketing 101

Email Marketing Auto Responder Practices Opt-out 101

Hubspot

FEBRUARY 12, 2020

They aren't compliant: According to GDPR and CAN-SPAM laws , customers need to be able to request information about the data collected about them and opt-out of your messages with a reply email. Do not reply emails can prevent both of those things from happening, which would make your emails non-compliant and punishable by a hefty fine.

Autoresponders 81

Autoresponders Deliverability CAN-SPAM Auto Responder 81

Martech

FEBRUARY 19, 2024

Customer relationship management (CRM) and marketing automation platforms (MAPs) are two of the foundational elements of modern martech stacks. Marketing automation platforms help operationalize data on prospects and customers. They also automate workflows, using data and engagements as triggers to send relevant messages.

Marketing Automation Services 116

Marketing Automation Services Marketing Automation CRM Work Management 116

Optinmonster

AUGUST 20, 2023

GDPR Compliance: Follow data protection regulations with built-in compliance features. You can even control which email marketing or automation services you connect with. The plugin also supports automated email sequences. Integration: Seamlessly integrate with email marketing, CRM, and other tools for streamlined workflows.

CMS Development 52

CMS Development Best Practices Eye-Tracking Work Management 52