Rev

OCTOBER 14, 2018

First through conferences when I worked with MarketingSherpa , which hosted the largest, vendor-neutral Email Summit in the World, and then through our work with the Direct Marketing Association where he served on the Email Experience Council. Ryan gave an example relating to developments in data privacy. It’s stuff like that.

B2B Marketing 113

B2B Marketing B2B Paid Search Agency Skype 113

Customer Experience Matrix

SEPTEMBER 13, 2023

The latest in this series of prompt-generated presentations started when I noticed that the title shown in a conference agenda didn’t match the speech I had prepared. This requires a cooperative rather than a controlling attitude among marketers. How would I even know? So my first bit of advice is: Get one.

Work Management 149

Work Management Marketing Management Ideal Customer Profiles Paid Search Agency 149

Customer Experience Matrix

SEPTEMBER 23, 2009

Both announcements share several interesting features: they don't rely on traditional Web analytics (tracking page views); they involve vendors who report data from consumer panels; and they relate to measuring advertising measurement. Maybe they coincided simply because the big Advertising Week conference is now under way.

Enterprise Management 120

Enterprise Management Analytics Work Management Marketing Automation Services 120

Single Grain

DECEMBER 6, 2019

65% of executives visit the marketer’s website and 39% call a vendor after viewing a video. The GDPR changes lit the touchpaper for a global revolution on data privacy, with California set to roll out the California Consumer Privacy Act (CCPA) on January 1, 2020. 33) Privacy Marketing. when it comes into effect in 2020.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145