Anything Goes Marketing
FEBRUARY 13, 2008
Bulldog Solutions has quoted me recently on their BullBlog from my post on using video with email : ``Anticipating concerns about the complexity of video, blogger Chad Horenfeldt of Eloqua notes, "If a three-year-oldcan play Guitar Hero and have it posted to YouTube, your marketing team can handle this."
Anything Goes Marketing
DECEMBER 9, 2007
How to Incorporate Video and Email In a recent article on ClickZ called Testing, Testing, Testing. Karen Gedney reported that Bulldog Solutions started adding video highlights to their emails. Bulldog Solutions reported that with the inclusion of video in their email, open rates have increased by 30 percent to 14.09
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Industrial Marketing Today
OCTOBER 1, 2011
Brien, VP of Sales Enablement at Bulldog Solutions , summarized the problem very well in his recent article where he wrote, “In general, salespeople don’t like leads. I know how strange that might sound, but for most companies, leads mean more work and very little to show for it.
Anything Goes Marketing
JANUARY 27, 2008
How to Target the "Inactives" in Your Database Wendy Roth explains in her article 6 tips to win back inactive subscribers suggests targeting those people that have not responded to your emails in the last 6 months. I think that there are some interesting articles that may be interested in." Hope the tips helped!
The Effective Marketer
AUGUST 30, 2010
LeadSloth has a great blog post with a good list of resources for writing content that works Bulldog Solutions published a whitepaper with Frost & Sullivan showing how to map content to buying stages The Connected Marketer Blog has a post showing a nice presentation with tips for writing great content Ann Handley , from MarketingProfs , published (..)
Online Marketing Institute
JULY 31, 2009
But, a lead who is looking at pricing and detailed specifications on your site is implicitly telling you that he's farther along in the buying cycle than a lead who is simply downloading a high-level white paper or analyst article.
Online Marketing Institute
JULY 31, 2009
There are at least 4 amorphous groups of solution providers also setting their sights on this space: 1) Lead generation services or tools – Because this category contains both service providers (that look more like agencies or telesales outsourcers) and software as a service vendors, there are probably more than I could possibly name.
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