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The Essential List of Content Marketing Statistics and Data

ClearVoice

Content marketing statistics for SEO. eMarketer ). The average content length of articles at the very top of web search query results is 2,416 words. eMarketer ). Content marketing statistics for local search. eMarketer ). eMarketer ). Content marketing statistics for video. eMarketer ).

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B2B Lead Generation Blog: How a Blog Turns Into a Book Deal: The Story of my book, Lead Generation for the Complex Sale

markempa

A number of bloggers I know have become or are in the process of becoming published authors after starting a blog. MB) Also, an interesting article " Its Not Too Late To Start Blogging (But It Will Be Soon) ,"was just published on RainToday.com by Larry Bodine. I’m delighted to tell them that it all started with my blog.

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B2B Lead Generation Blog: Off-Topic: On Selling Ideas in 1776

markempa

« Podcast: Interview with MarketingSherpas Anne Holland | Main | Early Stage Leads are too important for Sales People Alone » Off-Topic: On Selling Ideas in 1776 Fellow blogger Tom Pick, over at the The WebMarketCentral Blog tagged me to write something off topic, interesting, seasonal and non-work related this week.

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B2B Lead Generation Blog: E-Mail Marketing Relevance Tips And Resources For B2B Lead Generation

markempa

« Getting your sales channel to really follow-up on sales leads | Main | Its a New Year for Lead Generation for the Complex Sale » E-Mail Marketing Relevance Tips And Resources For B2B Lead Generation Universally, marketers love to use e-mail marketing for nurturing and cultivating future opportunities with their target audiences.

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B2B Lead Generation Blog: State of the Art Lead Tracking

markempa

CRM Daily: State of the Art Lead Tracking Although this article is well done, it misses a major point. Collaboration must exist before you implement any new process - like lead tracking - Ive never seen collaboration suddenly develop as a result of it - especially between sales, marketing and IT.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. May 26, 2010.

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity

Influential voices like Olivier Blanchard and Jacquie McCarnan present formulas and methods for ROI calculation, while Steve Goldman contends that social media ROI can’t be measured in isolation, and Jackie Cohen reports that more than a third of CMOs still have no idea whether or not social media marketing is producing any ROI.