Good morning: The marketing attribution debate
Martech
FEBRUARY 22, 2022
MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, and we do like constructive debate. For example, Matt Hertig, founder of Alight Analytics, wrote in an email: “Marketing ROI is not impossible. Tell us about it.
Let's personalize your content