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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Compete - Compete is a web-based application that offers users and businesses web analytics and enables people to compare and contrast the statistics for different websites over time. An example of this is the Twitter API.

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Its analytics service can show you which pages are trending, where people are interacting with your brand, and what they're saying about your content on Twitter. BackType - BackType is a social media analytics company that helps companies measure their social engagement. An example of this is the Twitter API.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

SazBean ( Social Network Analytics Measurement Social Media ). CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ). T-Mobile Curates Web Content , June 29, 2010. Sarah Worsham ( @sazbean ). June 7, 2010. June 24, 2010.

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B2B marketers are stumbling in the dark

Online Marketing Institute

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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

How can you “train&# your CEO to use social media productively? McCorvey explains how to integrate targeting, monitoring, content sharing and analytics into a coordinated b2b social media marketing program. Getting Started Social Media Advertising on Facebook, YouTube & LinkedIn by TopRank Online Marketing Blog.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. The latest version of this video provides a wealth of B2B-related stats, including: 83% of buyers no longer trust advertising (but most do trust recommendations from other users online). 71% of companies now have a presence on Facebook.

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Online Marketing: The Definitive Guide to Marketing Your Business Online

seo.co

You’ll notice that this guide focuses heavily on SEO (search engine optimization) and essentially ignores paid advertising. Online marketing is certainly more than SEO, and certainly includes paid advertising, but I chose to focus on SEO because every element of online marketing (aside from paid advertising) affects SEO.