Webbiquity

AUGUST 4, 2020

Email will likely be your primary medium for driving registrations. But social media, paid advertising, and influencer marketing can also play important roles. If not—consider co-presenting with an outside expert, industry analyst, or customer (for lower-half-of-the-funnel webinars). A third important element is your presenters.

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Valasys

AUGUST 19, 2019

The very purpose of content marketing has been associated with the feedback mechanisms to trigger lead generation processes for B2B businesses. Content marketing is also associated with the on & off-page optimization of a business’ website , with diverse Email Marketing Campaigns for reputation building & enhancing brand resonance.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Paul Gillin

JUNE 24, 2010

This is a draft of chapter 10 of Social Marketing to the Business Customer by Paul Gillin and Eric Schwartzman. This chapter focuses on how to calculate ROI of social media and Internet marketing programs in general. In fact, many of the most successful marketers aren’t that concerned with ROI at all. They include Indium Corp.,

ROI 50

ROI Paid Content Social Marketing Webcast 50

The Customer

MAY 13, 2021

Together with Socio Labs, Cisco will enrich Webex Events beyond meetings, webinars and webcasts to also include large-scale, multi-session hybrid events and conferences. “Teaming up with Cisco gives us an amazing opportunity to apply our technology and expertise at an outstanding scale.

Intent 52

Intent Webinar Metrics Co-Registration Work Management 52