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Digital Marketing Trends: 11 Must-Follow Marketing Trends In 2022

seo.co

According to Forrester , in 2021, the customer service interactions via digital avenues are projected to increase by 40%. Forrester also anticipates that, on average, the digital brand channels numbers will surge from 8 to 11. According to eMarketer , in 2020, 30% of the users interacted with AR on social channels content monthly.

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CMOs: Wield Powers of Influence to Gain a Seat at the Executive Table

ViewPoint

Stephanie Tilton is a content-marketing consultant who helps B2B companies craft content that engages prospects and customers, nurtures leads and advances the buying cycle. Many organizations understand the value of developing buyer personas to gain this insight. A turnaround in this area can boost the top line.

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11 Must-Follow Digital Marketing Trends In 2021

seo.co

According to Forrester , in 2021, the customer service interactions via digital avenues are projected to increase by 40%. They want social proof before they invest in buying your products or services and, therefore, want reassurance. Know which channels work for you. Otherwise, your content might go unnoticed. million customers.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

ForresterForrester Research, Inc – An independent research company that provides pragmatic advice to global leaders in business and technology. Comscore – We provide analytics for a Digital World, turning information into insights and actions for our clients to maximize the value of their digital investments.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

NotifyVisitors) Marketers utilizing buyer personas achieve 73% higher conversion rates. Voicebot) Marketing Analytics Stats Only 1.9% of marketing executives believe their businesses have the skills to utilize marketing analytics effectively. MarketingEvolution) 76% of marketing leaders base decisions on data analytics.

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The Impact of Mobile on B2B Customers

TrustRadius Marketing

Millennials, the largest generation in the US workforce and one of the most constantly connected, are becoming key influencers in B2B buying decisions. A recent study on the buying habits of millennials in the US found that 73% of them drive product and service purchasing decisions. This is true for complex purchases in particular.

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ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?

Ambal's Amusings

Forrester Blog for Interactive Marketing Professionals. Tune and refine the buying process. You’ll see shorter buying cycle times. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Suggest one ROI metric that you have found to be very effective" Read on to get their insights.

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