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7 Considerations When Choosing a CRM Solution for Your B2B Firm

Circle Studio

Keeping client and prospect correspondence in one place and syncing contact details across management tools are just a few reasons that your firm—regardless of its size—may want to consider investing (or reinvesting) in a Customer Relationship Management (CRM) solution. Map out your goals and objectives.

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6 Tips For a Successful Marketing Automation Implementation

Circle Studio

Marketing automation is a powerful technology platform that provides marketers with a rich set of tools to manage the components of their online marketing programs. But without a successful implementation, companies are less likely to realize the full potential of the software. billion annually by 2023—up from $11.4

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The game-changing benefits of a marketing-specific data pipeline

Beckon

As marketers accumulate overwhelming volumes of marketing data, an increasing number of vendors and tools emerge, promising fast, innovative solutions to our big data challenges. Finding the right solution can be dizzying. Enter marketing-specific data pipelines.

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New Snapchat Marketing Opportunities Arise with Upcoming API

Content Standard

It’s the year of visuals for social media marketers. While marketers scramble to take advantage of Facebook videos and the growing popularity of Instagram, Snapchat marketing strategies have flown mostly under the radar for many brands. The API Playing Field.

API 40
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Virtual Event Platform Comparison: 2022 Virtual Event Tech Guide

SpotMe Blog

Our virtual event platform comparison helps you pick your next virtual event solution. Which solution will suit your needs? For us, “best” means a solution that works for the organizer and its goals. But you need robust data analytics and insights. Three buckets of virtual event solutions. Webinar solutions.

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Why we care about traditional content management systems, the original no-code tool

Martech

WordPress, the most popular content management system (CMS), is used by over 40% of websites and was launched in 2003 as an open-source website builder. Digital experience is now the buzzword of modern marketing, and the CMS is the engine powering it. Here is a breakdown of what we’ll be covering: What is a content management system?

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Low Code Development Software Pricing 2022

TrustRadius Marketing

There is a gap between the users of business applications and the software developers. This is why some business software is hard to use or doesn’t offer an accessible enough program. Many companies even develop software for consumers using low-code tools. ” What Are Some Low Code Software?