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Top 10 Clichés to Avoid in B2B Marketing Content

Industrial Marketing Today

Back in 2006, David Meerman Scott had a done comprehensive analysis over a nine-month period of the large number of meaningless phrases used in corporate marketing and PR materials. He has updated the original analysis with new data from November 1, 2006, to July 31, 2007. Copyright © 2010 Tiecas, Inc. All Rights Reserved.

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Wired Campus: Computer Literacy Doesn't Mean Information Literacy, Report Says - Chronicle.com

Buzz Marketing for Technology

Get the latest headlines each day: Wired Campus e-newsletter | RSS. I shall post my brilliance on YouTube for all to experience.â?? libraries, copyright, and virtual reality Jeffrey R. To make effective use of such a library, a person needs to do higher-order analysis, synthesis, and evaluation. Employment opportunities.

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Social Media and B2B Marketing Do Pair Well

Industrial Marketing Today

They have compiled over 50 marketing charts and graphs based on analysis of their 2,500 business customers. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Copyright © 2010 Tiecas, Inc.

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New Communication Tech and Work Literacy Presentation

Buzz Marketing for Technology

We support embeds from Youtube, Google Videos, BlipTV, Metacafe, DailyMotion, Viddler, Yahoo Videos and several other approved sites only. Copyright Violation. Add a comment on Slide 1. If you have a SlideShare account, login to comment; else you can comment as a guest. Embed Video? Just include the embed code in the comment!

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Translate Features into Benefits if You Want Your Marketing.

Industrial Marketing Today

The first tool is the Product Analysis Worksheet from the book Personal Selling: An Interactive Approach by Ronald Marks, Ph.D., According to Professor Marks, it is quite simple to use his Product Analysis Worksheet and this is how it works: There are four basic layers – features, advantages, motives and benefits. All Rights Reserved.

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Don't Count on Marketing Automation to Solve All Your Lead.

Industrial Marketing Today

It’s a combination of tools, methods or procedures, and analysis and activities. Sure a part of the thinking and analysis go into the strategy, but it’s never a one off activity and your strategy and results should be analyzed on an ongoing basis. Copyright © 2010 Tiecas, Inc. All Rights Reserved. Resources

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Shortening the Industrial Buy Cycle in 5 Simple Steps

Industrial Marketing Today

Don’t just rely on analysis, refine your list based on relevance to your business, products and services. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Copyright © 2010 Tiecas, Inc.