Paul Gillin

FEBRUARY 22, 2011

My book Social Marketing to the Business Customer with co-author Eric Schwartzman was released last month and is now available through Amazon , Barnes & Noble , Borders and other booksellers. Generating Qualified B2B Leads with Social Media. How the B2B/B2C Difference Applies to Social Media Strategy.

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Paul Gillin

DECEMBER 18, 2011

All you need to submit is your first name, general location, and a picture of the gift you’re sending, and the site will generate a random address. Now, Amazon allows you to share your favorite books with your friends. Wantful.com. Amazon.com.

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Paul Gillin

NOVEMBER 17, 2010

We can also expect special-purpose devices like the Amazon Kindle to become more feature-rich over time. A decade from now, a new generation of youngsters will think it funny to hear daddy tell about how he used to skulk around airports looking for power outlets. Now we know better. By “tablet,” I don’t mean “iPad.”

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Paul Gillin

OCTOBER 11, 2012

Instead of “Spot Market Pricing, New Services Fuel Amazon GovCloud Growth,” try “What You Need to Know about Amazon’s Government Strategy”. and JotURL make it easy to shorten links and then track the number of clicks they generate. It generates longer links, but they’re compatible with Google Analytics.

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