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The B2B Lead Generation-Demand Generation Book “Hall of Fame”


Below are a variety of books that I consider the cream of the crop in b2b marketing and lead management.  I’ve built my practice utilizing key points made in each book in addition to my own lead generation experiences.  I would look forward to discussion on any books you think should be on my “hall of fame” list.  Click the book images to be hyperlinked to Amazon. Media.

Marketing on a Budget – Methods for Executing Great Marketing Campaigns (Without Breaking the Bank!)

Fearless Competitor

Free is the Best Price. This lets users click on their link from your site and every time they purchase from Amazon, you will get a small percentage of the fees. Provide them with the best service you can right down to delivery and they will be sure to not only come back, but also to recommend you. B2B Demand Generation | Guest Post by Dee Mason. Thanks Dee. Credit Card.