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10 observations about the transition of SGE to AI Overviews in May 2024

Brightedge

Here are ten findings that our data helped uncover about AIOs and how they differ from how Google has been testing SGE. AIO provides more information that doesn’t overlap with traditional results In these early days of AI Overviews, we’re seeing a trend to complement traditional results which helps answer multiple queries in a single result.

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Psychographic Segmentation: A Simple Guide For Marketers

Unbounce

A number of women may be interested in organic shampoo, but demographic data can’t help us figure out which will prefer unscented cosmetics and be willing to pay more for sustainable products. Lifestyle: This encompasses three closely related psychographic data types: Activities, Interests, and Opinions (AIOs).

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SEO Strategies Based on Your Business’ Unique Competitive Advantages

Scoop.it

“ While we can apply Porter’s wisdom to the marketing, product, and management of a company, its applications don’t just stop there. eBooks are a fantastic way to draw organic traffic to your site while educating readers with your expertise. Have a great eCommerce store. Google Search Console. Schema Pro.

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