Remove aging channel
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Building Content with Your Audience: A Strategy for Deeper Engagement

ClearVoice

They never get old, and fans encompass all ages from all parts of the globe. Interviews and focus groups: Conduct one-on-one or group interviews to gather detailed insights into customers’ needs, preferences, and attitudes toward a product, service, or market. There’s something about Legos.

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AI for Marketing: Best Examples of How AI Helps in Advertising

Single Grain

This involves using AI algorithms, machine learning and data analytics to automate and enhance different marketing processes. SEO marketers and PPC advertisers can feed all that data into their marketing tool for effective predictive analytics, customer segmentation , trend identification, and sentiment analysis.

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The Ultimate Guide to Developing Buyer Personas (with Templates!)

Single Grain

What is the buyer’s age? Invest in one-on-one interviews : If you have the budget to do so, investing in focus groups or one-on-one interviews with your existing customers can provide great data for your buyer personas. You’ll need to put in the work and learn all about them. What is the buyer’s household income?

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Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011

Hubspot

Determine what the half-life of your marketing channels is. Just because you have a fancy analytics system that tells you a bunch of things you should do, you're not making progress until you do them. The fastest growing demographic on Facebook for a while actually has been women over the age of 55. As you SEO, so shall ye reap.