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4 Content Strategies for B2B Corporate Blogging

Online Marketing Institute

Ideas and recommendations for developing these types of posts: Create aggregate lists showcasing important resources and/or publications relevant to the industry. Are you a Search Engine Watch Member? | More importantly, this type of strategy provides an opportunity to connect and share with social media friendly peers.

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. An example of this is the Twitter API. Follow Friday (#ff) - Follow friday is a trend via the hashtag #ff every Friday on Twitter.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

An example of this is the Twitter API. is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. 9) H Hashtag - A hashtag is a tag used on the social network Twitter as a way to annotate a message. HootSuite - HootSuite is a web-based Twitter client. Bit.ly - Bit.ly

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How to Calculate Social Marketing ROI

Paul Gillin

In the aggregate, the company may be able to justify its practices in the form of higher customer satisfaction and repeat sales, but we doubt the support manager who charters the midnight express is required to justify the added expense in advance. The webcast is probably the smarter incentive to offer. With webcast.

ROI 50
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12 (of the) Best Content Marketing Guides, Tips and Tactics of 2011

Webbiquity

Rebecca Lieb (again) provides valuable guidance on using content aggregation and curation for marketing, noting that producing engaging content is the top challenge marketers say they face in content marketing, but “The problem isn’t (having) enough content, it’s knowing what content merits time and attention.”