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KoMarketing Associates

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8 Key Google Changes B2B Marketers Need To Know In The New Year

KoMarketing Associates

In early December, Google dropped the “followers on Google+” social annotation for AdWords advertisers, as uncovered in an article from The SEM Post. Smart Goals For AdWords Advertisers. Here are a few key resources from KoMarketing as well. session duration, pages per session, location, device and browser).

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B2B Video Marketing Done Right

KoMarketing Associates

Video content in particular is an increasingly compelling tactic for business marketers to deploy throughout the funnel, with numbers to support its use. It’s a way to reward high-value customers in a feature highly visible to the business community. Google Small Business: Launching a Web-Based Business.

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5 Best Practices for B2B Success with LinkedIn Ads

KoMarketing Associates

LinkedIn is especially appealing because it offers advertisers something unique: direct access to over 500 million business-focused individuals. for AdWords search ). Like mentioned before, LinkedIn’s bread and butter is its ability to bring the business world together. If the group is small, look into rotating every week.

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Our Favorite Third Party Articles & Blog Posts from 2018

KoMarketing Associates

Our team is constantly collaborating and sharing resources they find valuable and even critical to client programs and digital marketing in general. Here are some of the resources our team members have discovered and / or utilized throughout the year. Ad Stage’s Paid Media Benchmark Reports. Sure looks like.