NuSpark Consulting

JUNE 8, 2013

Tools that Cover Search Marketing, SEO, Social Media, Conversion Rate, and Content. When I am not involved with business development, speaking, and my own social media marketing, I am usually on the computer with some sort of advertising, SEO, social media, or conversion optimization tool. Doubleclick. Paid Search.

Paid Content 100

Paid Content Marketing Automation Services Inbound Marketing Doubleclick 100

NuSpark Consulting

MARCH 9, 2013

What Referring Sites (including social, email, and any website that has my link- a measure of SEO) give me the most conversions and best conversion rates? You can measure back links from SEO, guest blog links, social media sites, banner ads on enewsletters or websites, etc. Keyword Conversions- SEO.

Marketing Analytics Tools 100

Marketing Analytics Tools Paid Content Lead Generation Analytics 100

WebMarketCentral

SEPTEMBER 20, 2007

A previous post here covered average click-through rates for email newsletter advertising, email campaigns and website banner ads. As noted, DoubleClick provides fairly reliable data across those media. It's surprisingly difficult, however, to get meaningful data on the average click-through rate (CTR) for Google AdWords ads.

CTR 20

CTR Adwords Practices Doubleclick 20

Webbiquity

SEPTEMBER 8, 2010

The key takeaway — companies can’t put all of their marketing eggs in one basket, but need to balance budgets across several areas including email, social media, organic SEO, paid search and offline campaigns. DoubleClick got 1.7% of all business traffic due to its massive online banner advertising network.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100