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5 Must-Watch Google Webmaster Videos for the B2B Marketer

KoMarketing Associates

What percentage of PageRank is lost with a 301 redirect? This video debunks the notion that using a 301 redirect will eliminate the majority of PageRank to a webpage – Matt Cutts explains that only around 10-15% of link juice is lost. What does Google think about advertorials, native advertising, and editorial content?

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26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions

KoMarketing Associates

What About Advertorials? Does PageRank Flow Through Image Links? Examples include conversational search and more specific brand / name-based queries. Advertorials (IMPORTANT). What are Advertorials? Does PageRank Flow Through Image Links? Will Backlinks Lose Their Importance in Ranking? Is There a Limit?

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How to Build Inbound Links the White Hat Way

Hubspot

For example, obtaining one backlink from a site with high authority, such as The Huffington Post, is more beneficial to your site’s ranking than having 50 backlinks from a website with low authority. 2) Advertorials or Large Scale Guest Blogging. However, unless these backlinks have high authority, they mean very little. Need ideas?

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Blogger outreach is earned media PR, isn’t it?

Biznology

They’ve sold their souls to the real market of the Internet these days: keyword phrase links designed to transfer Google juice from a blogger’s blog directly to a company’s site, product, service–or to deposit an affiliate link into an advertorial review designed to drive a direct sales funnel to a commissioned sale.

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