Biznology

JANUARY 27, 2017

Remember blogging for business? Better still blogging by brands? A great deal of what we now call “content marketing” can be traced back to basic business blogging where a brand built audiences by attracting informed search to valuable, relevant content.

Advertorials 80

Advertorials Brand Identity Branding Paid Search Agency 80

ClearVoice

APRIL 15, 2021

It’s when a journalist publishes or broadcasts an article that mentions your organization — or your client’s — in positive terms, earning the implied endorsement of that journalist and the media outlet for which they work. That means it’s up to you to do some research on media trends and forecasts. .

Paid Content 119

Paid Content Media PR Paid Search Agency 119

Hubspot

AUGUST 13, 2014

It’s just making sure content is optimized for the search engines, sent to an appropriate email list, and then broadcast it socially, right? The result of outreach can lead to something as simple as a social share, a direct or indirect endorsement on a blog, or full-on collaboration with a project or campaign. Syndication.

Paid Content 28

Paid Content Promotion Advertorials Advertising Agencies 28

LeadsRX

MARCH 21, 2022

LeadsRx provides data from multi-touch attribution (MTA) and broadcast attribution to Hybrid, helping Calvin and others determine what is working – and what is not – in advertising campaigns. Which is why Hybrid offers the LeadsRx broadcast-only product free of charge to its clients. Enter Hybrid and its audio advertising expertise.

Advertising Agencies 87

Advertising Agencies Multi-Touch Attribution Paid Search Agency Analytics 87

ClearVoice

MARCH 8, 2019

As we explored in our latest piece for Women’s History Month, many gender disparities are still omnipresent within media — digital, broadcast, print or otherwise — but there are plenty of badass ladies who are fighting for their bylines. Rates vary, but she takes home $200 to $1,200 for her stories, all dependent on research and interviews.

Advertorials 110

Advertorials Paid Search Agency Lock-In Burn Rate 110

Webbiquity

JULY 26, 2010

CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). How to Convert Readers into Clients on Your Blog , May 26, 2010. 7 Tips for Getting People to Your B2B Blog , June 4, 2010. June 7, 2010. We’ve Got Algorithms.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Brandpoint

FEBRUARY 24, 2019

MAT release, matte release, syndicated content, advertorial — however you spell or say it, this PR tool is meeting the needs of the shifting landscape of America’s newspapers and media outlets. PR pros will be able to spend less time researching and pitching multiple journalists and editors. Why the MAT release works.

Advertising Agencies 122

Advertising Agencies Paid Search Agency PR Distribution 122