Advertorials Article Companies Ethics 
B2B Memes
SEPTEMBER 17, 2012
As company president Justin Smith told Adweek , “We believe branded content is going to be an essential part of the site itself.”. Related posts: Lewis DVorkin: Content Marketing or Advertorial? Rethinking the Article as the Basic Unit of Journalism. Ethics: Is Transparency All We Need?
B2B Memes
SEPTEMBER 17, 2012
As company president Justin Smith told Adweek , “We believe branded content is going to be an essential part of the site itself.”. Related posts: Lewis DVorkin: Content Marketing or Advertorial? Rethinking the Article as the Basic Unit of Journalism. Ethics: Is Transparency All We Need?
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ClearVoice
APRIL 15, 2021
Earned media is when a member of the media discusses a product, individual or company through their preferred media. Earned media is when a writer, producer, journalist or another influential person discusses a product, individual or company through their preferred media. What is earned media? What is earned media?
Contently
APRIL 20, 2016
” three times each during the post-game interview, according to a 2014 USA Today article. The practice is another form of native advertising, except it relies on social media influencers rather than in-house advertorial. Simms was instructed to repeat “I’m going to Disney World!” Subtle this is not.
Adobe Experience Cloud Blog
SEPTEMBER 25, 2013
The classic examples are advertorials, usually full-page ads in magazine that are meant to look like articles – you know, the ones with “ADVERTISEMENT” or “PROMOTION” written discreetly in one corner. Facebook, for example, allows companies to “promote” their posts on my Facebook feed, but it also offers sponsored banner ads.
ClearVoice
APRIL 16, 2021
The somewhat allergic reaction to feeling “sold to” is real and harks back to the pre-DVR days when we were forced to watch incessant commercials from companies trying to sell us fast food, laxatives and Sit ‘n Sleep mattresses (maybe in that order). It’s time to understand the difference.
Contently
JUNE 27, 2016
This article originally appeared on our sister site, The Freelancer. “We And Dotinga’s parting article as president of ASJA was a desperate cry for action. As a result, it’s been a Sisyphean task for ASJA to transition to an age where more Americans work for online-only media companies than newspapers. “We
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