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What Is Off-Page Optimization?

ClearVoice

Off-page optimization uses branding, marketing, public relations, advertorial, and other tactics to market a brand in the hopes of leading to sales and attracting consumer attention. Read more via @rachelcw on @clearvoice #contentmarketing #offpageoptimization #marketing Click To Tweet. Add some marketing and PR.

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How to Create Cross-Channel Campaigns: 5 Do’s, 5 Don’ts, 3 Examples

ClearVoice

To effectively create a brand marketing strategy , you can’t focus all efforts on one silo. After all, while some people tend to check their emails, others are glued to social media, but many search Google for answers and end up reading lengthy blog posts for more information. What are cross-channel campaigns?

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How to Get Quick Results With SEO Sprints: The DriveSafe Case Study

Moz

This led me to develop a new framework aligning SEO with other marketing activities. The big insight: Google indexes and ranks faster. Back in the year 2000, Google updated their index every five to eight weeks. Let's fast-forward to 2018: I discovered that Google had changed gears. The idea of the SEO sprint was born.