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Measure the ROI of Digital Advertising Beyond Revenue Impact

Adobe Experience Cloud Blog

The quick tips are fun and informative—and over 35,000 of their followers choose to have their ads in their feeds. Y ou can also find current search data on your brand name by using a tool like Google Trends. Measuring the ROI of Mobile Video Advertising. Purchase influence: Did your ad lead to an increase in sales?

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Why Use Twitter, Facebook & LinkedIn for Content Marketing? Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). 7 Tips for Getting People to Your B2B Blog , June 4, 2010.

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11 Pro Tips for Better Business Blogging

Online Marketing Institute

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15 B2B case studies show how content marketing drives ROI

Biznology

Facebook fans (of which around 15% are customers) and 12,000 Twitter followers, as well as active accounts on Instagram, Tumblr, YouTube, and Google+. The content marketing mix included: advertorials, display ads, email, direct mail, and a campaign website. SAP has four Facebook pages, four Twitter feeds, and two LinkedIn accounts.