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Everything you need to know about native ads in email newsletters

Liveintent

Native ads are similar to an advertorial but come in a variety of formats. Publishers will partner with an advertiser to create a unique piece of content on behalf of their brand, retaining the publication’s unique voice and tone. Native advertising is growing. Native ads appeal to advertisers for similar reasons.

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What Is Native Advertising? Definition, Components, Benchmarks, & Best Practices with Examples

Martech Advisor

Native advertising is defined as a form of paid advertising where the advertisements adapt to the form (user interface) and function (user experience) of the environment/platform on which they appear. What Is Native Advertising? Why Native Advertising? Components of Native Advertising. billion by 2020.

Insiders

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Welcome To The Age Of Ad Blocking

Marketing Insider Group

Ad blocking technology is becoming a big threat for advertisers who are trying to reach consumers with brand promotion. And getting more and more attention by the marketing and media crowd. Ad blocking has already become a big issue for digital media companies, whose primary revenue comes from advertising.

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The Ultimate Affiliates Guide to Native Advertising with Outbrain

Outbrain

You’ve heard it before – native advertising is hot. The first native ads appeared in 2012, and since then, native advertising spend has exploded, overtaking display spend back in 2017. By 2020, native advertising is predicted to make up 30% of all global ad spend. Native ads work because they don’t look like regular ads.

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YouTube Is Chasing Hollywood—But It Should Worry About Its Homegrown Stars

readwrite

That speaks to the popular misconception that YouTube is a site overrun with cat videos and online gamers cursing into their mics—not advertiser-friendly fare. That’s where most industry players see the money—either high-priced advertising dollars or lucrative subscription fees.

Youtube 52
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YouTube Is Chasing Hollywood—But It Should Worry About Its Homegrown Stars

readwrite

That speaks to the popular misconception that YouTube is a site overrun with cat videos and online gamers cursing into their mics—not advertiser-friendly fare. That’s where most industry players see the money—either high-priced advertising dollars or lucrative subscription fees.

Youtube 52
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YouTube Is Chasing Hollywood—But It Should Worry About Its Homegrown Stars

readwrite

That speaks to the popular misconception that YouTube is a site overrun with cat videos and online gamers cursing into their mics—not advertiser-friendly fare. That’s where most industry players see the money—either high-priced advertising dollars or lucrative subscription fees.

Youtube 40