How to Drive Engagement and Conversions Through Content Marketing
BenchmarkONE
MAY 8, 2019
Placing a call-to-action (CTA) in each piece of awareness-stage content and across your website advertising helps convert visitors to leads. For example, Shopify includes a CTA at the bottom of its blog articles, encouraging readers to sign up for marketing tips. Examples of UGC include: Ratings and reviews Testimonials Social shares.
Let's personalize your content