Hubspot

JUNE 12, 2017

Done right, B2B content marketing can certainly match -- and sometimes, maybe even rival -- the creativity and appeal of the best B2C ones. And we want to recognize the brands that are breaking that mold and creating great content that grows fervent, dedicated audiences. 9 Exceptional B2B Content Marketing Examples.

Work Management 0

Work Management Marketing Management Examples B2B Marketing 0

Hubspot

FEBRUARY 15, 2017

7) Content Marketing Awards. You may have heard that there’s an art to content creation and marketing -- after all, that’s one of the things we love to do most around here. 9) Digiday Content Marketing Awards. 10) Drum Marketing Awards. Since then, a microsite has been dedicated to the partnership.

Paid Search Agency 72

Paid Search Agency Paid Content Advertising Agencies Budget Programs 72

Convince & Convert

APRIL 4, 2016

What has this got to do with video content marketing? Here’s the picture: Your marketing funnel is that substance your teacher was telling you about. Video content can help raise the heat on your marketing funnel. We all know that content marketing is about creating valuable content tailored to your audience.

Top of Funnel 111

Top of Funnel Marketing Funnels Video Marketing Planning 111

SnapApp

FEBRUARY 5, 2016

We all know, or have at least been told, that good content is powered by good storytelling. However, content marketer, Ann Handley, puts it a slightly different way : “Good content is not about storytelling; it’s about telling a truly connective story well.” ” What does her statement mean?

Case Studies 54

Case Studies Microsite Case Study Top of Funnel 54

Contently

DECEMBER 20, 2016

This year’s top content marketing covered topics like dating, science, politics, mascara, Ryan Reynolds, trap music, and anthropomorphic breakfast food. As Contently cofounder Shane Snow argued in his annual state of content marketing , marketers of the future need to create breakthrough content, or else they’ll fail.

Content Marketing 60

Content Marketing Best Practices Microsite Content 60

SnapApp

FEBRUARY 4, 2016

We all know, or have at least been told, that good content is powered by good storytelling. However, content marketer, Ann Handley, puts it a slightly different way : “Good content is not about storytelling; it’s about telling a truly connective story well.”. The microsite Realize Real Results was born. .

Case Studies 48

Case Studies Microsite Case Study Top of Funnel 48

Content Marketing Institute

OCTOBER 24, 2017

We’ve updated it and are sharing it now because video is only growing as a critical tactic for content marketers. HANDPICKED RELATED CONTENT: 12 Types of Awesome Visual Content You Can Use in Your Blog Posts. As is the case with any tactic, the decision to create content as a video should trace to your marketing goals.

Top of Funnel 105

Top of Funnel Video Marketing Enterprise Management Tips 105

Convince & Convert

AUGUST 3, 2010

Facebook provides a way for users/consumers to interact with the brand; the website is a controlled medium that provides marketing/advertising instead of user feedback. I firmly believe that your blog has to serve as your ultimate lead capture tool and your Facebook presence can serve as a marketing funnel! link] jaybaer Indeed.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Facebook provides a way for users/consumers to interact with the brand; the website is a controlled medium that provides marketing/advertising instead of user feedback. I firmly believe that your blog has to serve as your ultimate lead capture tool and your Facebook presence can serve as a marketing funnel! link] jaybaer Indeed.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Hubspot

MARCH 10, 2016

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. heck, even marketing acronyms. 57) Microsite.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Convince & Convert

DECEMBER 30, 2015

From our research at CoSchedule , we found that planning awesome content is a major challenge for most content marketers. That’s why we recently launched a new feature for our content marketing editorial calendar tool that helps marketers plan any type of content they could possibly want to publish.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

From our research at CoSchedule , we found that planning awesome content is a major challenge for most content marketers. That’s why we recently launched a new feature for our content marketing editorial calendar tool that helps marketers plan any type of content they could possibly want to publish.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168