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The Ultimate Guide to PPC

Hubspot

On a scale of 1-10, how much do you really understand the world of paid advertising? Despite the fact that 45% of small businesses use paid ads , pay-per-click is still a concept that eludes many of us. But if half of small business are using it, we just can’t afford to ignore this channel, no matter how perplexing.

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The Rise of Automated Bidding

QuanticMind

If You’re Still Doing Manual Bidding, You’re Doing it All Wrong. In essence, it’s an opportunity for you to work “smarter, not harder” — crafting the right strategy to meet your needs that lets you focus less on bidding and more on actually making a connection with the people you were trying to reach in the first place.

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9 Successful Digital Marketing Case Studies That Boosted Growth

Single Grain

But the digital marketing case studies they showcase on their site can offer invaluable insights for businesses looking to hire an agency. In this post, we’ll cover nine of our latest digital marketing case studies to dive deep into real-world scenarios in which we walk through the successes, challenges, and ROI that our clients experienced.