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40 Famous Brands Using Popups And Why You Should Too

Optinmonster

Are you thinking about adding popups to your site, but not sure whether it will really work? Some of the world’s top brands using popups get more leads and sales. Hopefully, these big brands will show you how adding popups to your site can actually have some drastic benefits for your subscription rates.

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3 Conversion Rate Optimization Tips to Boost Sales

Directive Agency

In today’s digital landscape, it’s often beneficial to consume CRO articles with over 10 pointers to lead you to better results. Many marketers understand the concepts of changing landing page button colors, updating forms to be multi-step, and adding social media logins for eCommerce carts. What’s In It For Me?”

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Microsoft buys LinkedIn: the largest martech acquisition in history?

chiefmartech

Then consider that LinkedIn’s Marketing Solutions , which offers promtoional services to marketers such as sponsored content, sponsored InMail, display ads, text ads, and more. Last week, Microsoft announced that it was acquiring LinkedIn for a whopping $26.2 But it’s not entirely dissimilar either, in spirit or tactic.

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Christmas in July! Create Smarter Ecomm Landing Pages for the Holidays

Unbounce

Building up your audiences and ramping up your ads in the preceding 3-6 months is very important. (Thank goodness!). But if you’re in ecommerce, that’s a different story. It turns out that right now is the best time to start planning your next holiday campaign. There’s just too much at stake not to. billion on Cyber Monday.

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Virtual events: The ultimate marketers’ guide

Martech

In 1996, Microsoft introduced NetMeeting, which enabled users to communicate and exchange data in real-time. The company added nearly 600 customers in 2020, compared to just 150 in 2019. Virtual events weren’t born of COVID-19, but their development and evolution were dramatically accelerated by the pandemic. Virtual event history.

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The Ultimate Guide to the Internet of Things (IoT)

Hubspot

Amazon , Google , and IBM are a few of the major platform providers, but countless others offer different solutions for specific needs. Amazon’s Alexa is currently one of the most popular and well-known smart home devices, with over 10 million new devices shipped in 2017 alone. Yup, that’s an IoT device too.

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12 Simple Rules to Boost Your Ecommerce Conversion Rates

Unbounce

Focus on the possibility of a lost sale due to friction instead of focusing on filling up your lead gen list. The Fixed Gear Shop leads with an email address field and lets customers know that they can create an account after checkout if they’d like. Jump to an Ecommerce Conversion Rule. Avoid long forms. Offer social login.