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Televerde Announces Partnership with the UK Ministry of Justice and Expands Its Prison Workforce Development Program Internationally to Her Majesty’s Prison Styal in England

Televerde

The New Futures Network (NFN) is the specialist part of the UK prison service that brokers partnerships between prisons and employers. The NFN team of Regional Employment Brokers work across English and Welsh prisons to support businesses including Televerde and to establish job opportunities for serving prisoners and prison leavers.

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B2B data decay and list rental – buyer beware!

Biznology

Historically when list brokers and compilers were asked about this decay rate, they most often responded that it was about 25-30%. This guarantee may vary depending on the data elements and, as an example, it is common to guarantee a 95% deliverable rate on direct mail, but not email or contact name accuracy. They are: 29.6%

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How to be indispensable: The CMO’s cheat sheet

B2BMarketing.net

How basic, and yet, how easily glossed over or missed is it, due typically to more pressing project or team demands? Ask yourself, CMO, how often do you go through this step and make it part of your overall, long-term, project strategy?

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The art of writing the perfect blogger pitch

Biznology

While we’re exceedingly careful when we target and how we engage each blogger, it is amazing how few email recipients need to report a single email as unwanted before the gray-bearded email wizards can ban and block an entire domain from being deliverable–we never want to put ourselves or our clients in that precarious position.

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