Seismic

DECEMBER 14, 2021

They have billions of credible resources at their fingertips and do a ton of their own education to reach purchasing decisions. I use LiveSocial to educate buyers on major Seismic updates and exciting things I’m seeing in the industry. To me, COVID-19 accelerated the rise of digital sales by 5-10 years.

Tips 52

Tips Enterprise Management Work Management Social Media 52

Hubspot

MAY 7, 2020

The good news is that active conversation interactions, like messaging and live chat, continue to increase, currently performing 26% above pre-COVID weekly averages. Ensure the quality of your sales conversations doesn't suffer by taking essential parts of the sales process online.

Advertising Benchmark 94

Advertising Benchmark Optimization Work Management Burn Rate 94

Hinge Marketing

JUNE 25, 2014

Content in blogs also help cast the widest net – attracting prospects early in the buying cycle looking for educational information such as trends, best practices or latest regulations. And since it’s endless and searchable, a blog is a place to archive all of your earlier work, as well. 3) they are primed to take the next step.

Lead Generation 48

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 48

SnapApp

DECEMBER 4, 2017

The takeaway: Long-form content tends to be more educational and in-depth, thus increasing the amount of value delivered to the reader. Takeaway : Blogging allows marketers to create educational material, to collect audience information via opt-ins, and to improve SEO efforts--all at the same time. . . #6. Blogging Statistics . . #1.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Martech

FEBRUARY 24, 2022

Infinity serves brands in the automotive, financial services, leisure, healthcare, education, professional services, technology, communications, utilities and real estate markets, as well as agencies that serve them. It has additional U.S. Target customers. Key customers include BBQ Guys, DISH Network, University Hospitals and 1-800-GOT-JUNK?

Marketing Attribution 95

Marketing Attribution Marketing Automation Services Enterprise Management Work Management 95

Online Marketing Institute

JULY 31, 2009

I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. One side of the supply helps firms generate demand — acquire leads in a sales-led “push” model, one that feels more focused on outbound communication. I’m sure I forgot a few. Feel free to chime in if I did.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

SnapApp

DECEMBER 5, 2016

It can be difficult to pack much educational punch in pieces that are shorter than 500 words. The takeaway: Long-form content tends to be more educational and in-depth, thus increasing the amount of value delivered to the reader. About 53% of emails are opened on mobile devices. Campaign Monitor. Social Media Examiner. Stratabeat.

Paid Content 48

Paid Content Stats Marketing Budget Marketing & Strategy 48