Hubspot

MAY 7, 2020

That's why we'll be publishing week-over-week trend data for core business metrics like website traffic, email send and open rates, sales engagements, close rates and more. While this post focuses on the highlights of last week, you can explore all the data we're publishing here. About the Data. What We're Seeing.

Advertising Benchmark 94

Advertising Benchmark Optimization Work Management Burn Rate 94

KoMarketing Associates

JUNE 29, 2016

And according to the “LinkedIn Ads Benchmark Report Q3 2015” published by Marketing Mojo, 79 percent of B2B marketers said that LinkedIn was “effective” at generating leads. LinkedIn Groups – participation and ownership – can be part of the mix of when it pertains to B2B social media marketing. Final Thoughts.

Linkedin 141

Linkedin B2B Marketing Marketing Analytics Tools Work Management 141

Industrial Marketing Today

AUGUST 27, 2012

Manufacturers and industrial companies often use solutions or consultative selling to add value for their customers and transform themselves from suppliers into trusted partners. P.S. That article has generated a very active conversation for both sides of the argument. However, the way potential buyers look for information has.

RFP 60

RFP Peer-to-peer High Quality Lead Lead Scoring 60

KoMarketing Associates

MAY 1, 2018

Measuring the success of a B2B social media strategy requires a combination of performance benchmarks, from lead generation all the way down to productivity metrics, which help assess campaign effectiveness. Quality of Network: Percentage of network that includes target audiences (customers, prospects, influencers, etc).

Social Media 155

Social Media ROI Media Marketing & Strategy 155

SnapApp

DECEMBER 4, 2017

76% of B2B marketers blog, and 73% publish case studies - Content Marketing Institute. . . Takeaway : The modern B2B customer is a digital one--and content plays a large part in the buyer’s journey. In turn, this makes for higher conversion rates because the marketer truly understands the needs of the reader. . .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

SnapApp

DECEMBER 5, 2016

Because interactive content , a highly engaging form of content, is helping teams gather more audience insight and transform leads into customers. The takeaway: Personalization makes content marketing messages feel more customized to the individual. Emails with personalized subject lines are 26% more likely to be opened. TopRankBlog.

Paid Content 48

Paid Content Stats Marketing Budget Marketing Strategy 48