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Do Social Signals Drive SEO?

Convince & Convert

All the social media sites NoFollow such links, which acts as an instruction to the search engines to not pass PageRank through those links. The key to using social media to drive SEO is to build it to be your very own PR channel to promote your great content. Participate in related communities in social media.

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What's the Deal With Guest Blogging? Deconstructing Matt Cutts' Post

Hubspot

In an ideal world, content generation would also be a measure of one''s altruism: a selfless act for the practice and betterment of others (particularly the web overall). Stay away from blogs that are maintained mostly by outside content, unless it''s a community of bloggers -- for example, Social Media Today. Cutts'' position?

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Yours in Marketing Episode 2 – ft. Cyrus Shepard

Directive Agency

I was supporting myself with these dead-end jobs, waiting tables, bartending, fire fighting, the background acting, none of them with benefits or insurance. First off, we talk about how to start a career in something you know nothing about. Then, we move on to the dynamics of working at a company versus working for yourself.

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Yours in Marketing Episode 2 – ft. Cyrus Shepard

Directive Agency

I was supporting myself with these dead-end jobs, waiting tables, bartending, fire fighting, the background acting, none of them with benefits or insurance. First off, we talk about how to start a career in something you know nothing about. Then, we move on to the dynamics of working at a company versus working for yourself.

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Inbound Marketing the Way God Intended

Biznology

Sara Wilson, my COO, told me yes, that our digital PR strategy of identifying thousands of topical blogs and then pitching them on behalf of our clients with the goal of securing hundreds of earned media mentions is surely the definition of inbound marketing–and maybe even the way that God intended. No, not at all. No sleight-of-hand.

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The Guide to Building Linked Unstructured Citations for Local SEO

Moz

But a close read of the local search marketing community these days points up an increasing emphasis on the value of unstructured citations. A prime example of this is their Local Service Ads (LSA) program which acts as lead gen between Google and service area businesses like plumbing and housekeeping companies. Why is this?

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How To Develop An Outreach Strategy: 15 Tips From Experts

BuzzSumo

The benefits of tapping into major influencers and communities is obvious: they help spread your content/brand to a wider audience. Here, at BuzzSumo we obsess a lot about outreach, and we know a lot of inbound marketers do as well. Here is what they had to say: Want to get started on your own outreach strategy? Try BuzzSumo.

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