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How Demandbase Is Evolving Past Third-Party Cookies

Engagio

The future deprecation of third-party cookies in Chrome will impact many B2B advertising vendors — especially those who primarily use third-party white-labeled DSPs, where they aren’t in complete control of the technology. Additionally, they deploy email signature spyware to compare website visitor IPs with the email opener’s email domain.

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5 Types of Data Breaches You Should Know About

Valasys

With the proliferation of the Internet of Things (IoT) organizations are at the risk of data breaches like never before and hence it is important for them to learn about the various types of data breaches. The types of malware include computer viruses, worms, Trojan horses, ransomware, spyware, adware, rogue software, and scareware.

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5 Tips on How B2B Brands can Employ Cybersecurity for Data Protection

Valasys

In an era of digital renaissance & Internet of Things (IoT) & similar technologies such as Social, Mobile, Analytics & Cloud (SMAC), Big Data, Cloud Computing, etc., Cybersecurity becomes a foremost priority for marketers across the globe. billion in 2015 to 7.5 billion by 2020.

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Why Data Security is Important for Your Business

Valasys

As B2B marketers, many of you may often question yourself, “Why data security is important for your business.” Considering the importance of customers’ data and it’s increasingly overwhelming use in marketing, the international data protection regulations such as GDPR. and CCPA came into being. What is Data Security.

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