A/B testing, Conversion Rate, Validation and Wikipedia

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A/B testing

Conversion Rate

Validation

Wikipedia

Personas in A/B Testing: A Customer Research Blueprint for High Quality Experimentation

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AUGUST 24, 2022

You can use personas in A/B testing as a powerful customer research tool to trigger a high-quality experimentation feedback loop. Instead, we get biases validated and made available for everyone to use as the “truth” just because it’s in a pretty set of slides. Wikipedia definitions to level the playing field. Naughty Nancy.

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B2B Category Creators Episode 2 Transcript

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MARCH 18, 2021

We made a test of this for a 300, 500-person classes in Stanford and MIT. You get a 2% conversion rates. ” Segment style, all data driven AB test. And Guillaume left, but the result came And it was 71% increase in conversion rates. Guillaume left, but AB test was still there.

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Personas in A/B Testing: A Customer Research Blueprint for High Quality Experimentation

B2B Category Creators Episode 2 Transcript

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