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What Is Split Testing? Best Split Testing Tools and Strategies

Optinmonster

That’s where split testing, or A/B testing, comes into play. Split testing is a powerful tool that can significantly improve your digital marketing strategy, but it’s often overlooked or misunderstood. In this article, we’ll cover everything related to split testing, sharing insights, and best practices.

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Video in Email Workflows, Webinar Transcription

Lead Liaison

We show you how to use video in email to boost your conversion rate by strategically adding them into your email workflows. We did a really great AB test a few months ago, where we tested eight different emails. We’ve actually found way higher conversion rates when we put it right at the middle.

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11 A/B Testing Platforms That Integrate Well With Shopify (+ 8 Key Things That Make a Tool Perfect for Shopify A/B Testing)

Convert

That’s where conversion rate optimization comes in. By A/B testing elements of your Shopify site so that they convert better, you can make every visitor far more valuable. But how do you get started with A/B testing and which platform integrates well with Shopify? What Is Shopify A/B Testing? Well, good news!

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You Need an A/B Testing Learning Repository to Run Experience-Informed Experiments (Experts Say)

Convert

Does your testing program feel like it’s lacking structure or impact? Are you running tests with no plan of attack and unsure what to prioritize or where to work next? Perhaps you get lost trying to remember which tests you’ve tried before, what worked, and what failed? What Is a Learning Repository?

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40 Top Heatmap and Session Replay Tools Reviewed: The Most Comprehensive Comparison Guide

Convert

A ton of original research went into it, where I personally used and tested each tool against several criteria, including the effect on page speed, pricing, ML features, ideal use cases, supported devices, integrations, and more. Well… that’s impossible (sorry to get your hopes up), but heatmap and session replay tools come reasonably close.

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How to Do A/B Testing in Marketing (A Comic Strip Guide)

Convert

You can learn to make your marketing far more effective by improving it with A/B testing! It doesn’t matter if you’re a small business or an enterprise company, A/B testing can help you get ‘more’ from all of your marketing efforts. More lift, more conversions, more impact. What Is A/B Testing? Have a landing page ?

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Top 24 A/B Testing Tools for 2024

Convert

In searching for your perfect-fit A/B testing tool, simply comparing price tags and feature lists won’t cut it. In this guide, we’ll take a closer look at the key things you need to consider, with input from seasoned conversion rate optimization pros. Now let’s jump straight to the A/B testing tools comparison.