Seismic

OCTOBER 24, 2023

We just wrapped the first full day of Seismic Shift 2023, and it was one for the books. So far, the keynote stage featured presentations from Seismic’s own CEO and co-founder Doug Winter, Chief Marketing Officer Paige O’Neill, and Chief Product Officer Krish Mantripragada. This is something our customers know all too well.

Peer-to-peer 59

Peer-to-peer Marketing Analytics Tools CPO Lead Ranking 59

Aberdeen

DECEMBER 21, 2022

She then shared several findings and observations noting that the Engagement Capacity Gap -which is how Verint refers to the gap between buyer expectations and a company’s resources – as an ongoing challenge firms are trying to address to satisfy current and potential clients. Contact Center & Customer Experience Management, Aberdeen.

Marketing Analytics Tools 40

Marketing Analytics Tools CPO Work Management Marketing Management 40

Metadata

JANUARY 8, 2024

That’s what Peter Drucker, the father of modern management, said before the turn of the century. Liam Barnes , Head of Demand Generation at Bionic, whipped out the 2023 version of this adage during his DEMAND session : “If you don’t measure them your campaigns, you’re screwed.” We couldn’t agree more. Keep reading to find out.

Cost per Lead 52

Cost per Lead Demand Ideal Customer Profiles Marketing Analytics Tools 52