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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script | B2B

To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content. Expanded brand collaboration “Partnership Paradise: 2024 will be the year of brand partnerships.

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If You Want to Move from Content Marketing Strategy Novice to Expert, Let Go of Complexity

Content Standard

” The desire for each campaign to be more creative, to be in more places and channels, and to be optimized in its execution can feel like an obsession sometimes. We know the painful state of marketing in 2016 all too well. But many of our clients, direct marketers with little to no branded content, spent money and failed.

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What to expect when you’re expecting #MarTech next month

chiefmartech

The conversations over a meal, or a drink, or just with the person sitting next to you can open new doors and new ideas. A Celebration of the 2016 Stackies Award Winners. See the 2016 Stackies announcement post last month for details. You can view all MarTech sponsors and exhibitors and the floorplan layout for more details.