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Marketing Automation 2014 Industry Overview: What the Surveys Tell Us

Customer Experience Matrix

Strong Growth Continues As I reported last week , I expect industry revenue to grow 60% in 2014, accelerating from the already-impressive 50% per year we saw in 2012 and 2013. Here’s a list of some of the approaches and a sample of vendors who have taken them. Here’s how I see things. Sadly, they didn''t publish additional details.

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V12 Launchpad Combines Prospect Database with Outbound Campaigns

Customer Experience Matrix

If the audience is larger than desired, the user can specify a quantity and the system will automatically extract a random sample of that size. The client base is ramping up quickly through the reseller channel: it is currently around 260 and expected to reach 1,000 by end of 2014 and projected to 5,000 by end of 2015.

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5 Smart Marketing Strategies for Niche Businesses

Convince & Convert

Here’s where the power of experience comes into play again: Why not team up with experts to spread awareness and showcase your business’ unique selling point? Ride-sharing app Sidecar did this in 2014 when they partnered with famous bloggers to create a one-of-a-kind experience for their customers.

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Negative SEO: Is Negative SEO (aka “Google Bowling”) Still Real in 2021?

seo.co

Here is one fairly recent example: While negative SEO is so 2014, SEO.co Small businesses and new websites looking to build a following are most at risk. Small niches can be incredibly competitive, and black hat webmasters won’t think twice about using a negative SEO attack to nuke the competition.

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The 10 Best Customer Service and Customer Engagement Platforms

Webbiquity

Sample review: “These top customer support tools will help you grow…(check out) HelpScout for nurturing and improving relationships with customers.” Zendesk expanded its product by acquiring live chat software provider Zopim in 2014. Sample review: “Intercom.io ” — Marketing Insider Group. ” — AppStorm.

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Getting More Leads: How to Add Social Proof to Your Landing Pages Effectively

Mailmunch

Unfortunately for business owners everywhere, there’s no such thing as a magic wand that can ensure long-term success. In fact, according to Fundera , the failure rate for small businesses over ten years goes as high as 70%. . But fortunately, there are also a few methods for getting to your end goal more quickly.

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What’s Being Taught in Modern Marketing College Courses?

SnapApp

For a quick high-level view, here’s a sample of Bentley’s marketing course options: . Mandi Hinrichs who graduated from Emerson in 2014 and now works as a freelance content writer and social media strategist took several media and marketing courses, but gained the most from an internship. . “I Penn State (a diverse course offering).

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