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9 Promising FinTech Startups You Should be Watching

Envy

Est. 2014, Tel Aviv Twitter: @Secured_Touch. Est. 2014, Dublin Twitter: @aidtechnology. Though there are many such alternative lenders in the United States, few offer these services in Europe, and even fewer offer loans in multiple countries. Est. 2014, London Twitter: @AimBrainHQ. SecuredTouch.

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There’s a new B2B mandate

Canadian Marketing Association

OK, maybe not a big surprise, but consider what this means in the context of B2B marketing: B2B buyers are accustomed to the ways of buying for business as they do as consumers (read this as online search often comes first). So it’s natural that there’s a blurring of the lines between B2B and B2C marketing tactics.

P2P 48
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Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

Sprout Social

View this post on Instagram A post shared by The Traveling Unicorn (@thetravelingunicorn) In 2014, Wolfley joined MeUndies as a customer experience specialist where he talked to strangers about their underwear, a catalyst to launching his formal social career. Can you elaborate on your approach to marketing in a unique way?

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23 Outstanding Social Media Marketing Guides

Webbiquity

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. How are social media marketing best practices evolving?