Paul Slack: B2B Digital Marketing Has Never Been Easier
B2B Digital Marketer
OCTOBER 5, 2020
05:23 – The planning pillars in B2B digital marketing. 08:51 – Activating your audience. Paul Slack ( 08:05 ): What does that equate to opportunities all the way back to ultimately Lee, pardon me, leads and impressions. Paul Slack ( 08:59 ): And then the third pillar really is about establishing authority and empathy.
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