Google is a lying liar that lies
Biznology
SEPTEMBER 2, 2014
So, it’s still possible, even in 2014, to drive a lot of organic traffic to your site by just trend-surfing, news-surfing, and headline-surfing your content directly to what’s going on right now. So, it’s not even just the ALT tag anymore, there are quite a few ways to use HTML Schema to tell Google what’s going on.
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