Stop the Insanity; A View on Social Media ROI for Lead Generation
NuSpark Consulting
APRIL 28, 2012
I’m a former Media Director at an ad agency. For years I planned and implemented media strategies for a multitude of clients. I currently manage some digital media buys and paid search campaigns, but I don’t include my rates and fees on a cost-per-conversion report. Last interaction credit- search engine.
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